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A non-profit IT testing and training facility dedicated to helping Ohio technology businesses, is hosting an all-day search engine marketing seminar presented by leading search engine marketing experts Matt Bailey and Jennifer Laycock. Bailey and Laycock are requested speakers at search engine marketing conferences, including Danny Sullivan's world-renowned Search Engine Strategies conferences. The seminar titled "Search Engine Marketing Made Simple" will be held on September 27, 2005 from 9:00 AM - 5:00 PM at the Business Technology Center (1275 Kinnear Road, Columbus, OH).  The early registration fee is $99, effective until September 15, 2005, at which time the price becomes $149. Bailey and Laycock will present a one-day crash course designed to help professionals increase traffic on their Web sites, gain a competitive edge, and grow their online businesses.  S... (more)

Will AOL Be Part of Google, Yahoo, or Maybe Microsoft?

The latest reports have Yahoo entering the fray for a possible acquisition of America Online from Time Warner. This follows reports that Microsoft was interested, which prompted interest from search leader Google. Microsoft had originally proposed making its MSN toolbar as the default search toolbar for the AOL community, an aggressive move that demonstrates Redmond's continued commitment to quash any and all competition to its long dominance of the desktop software environment. No one was available to comment on these reported negotiations, and it is expected that no decision wi... (more)

SEO/SEM Journal: Google Partners With Nike On Soccer Site

Google has partnered with sports brand Nike to launch joga.com, a global online community portal for football (soccer) fans. The site, whose name derives from the phrase "Joga Bonito" or "play beautiful" in Portuguese, is available in 14 languages, letting fans create their own social football network. Joga.com, is by invitation only, and requires users to be registered with Google. Joga members will be able to build their own groups and clubs, share football-related information, upload photos and video, and organize and give updates on local matches and events. Users can create ... (more)

Google Loses Search Share to Microsoft

Well, fancy that. Google may not be completely indomitable in its core market. According to comScore Networks, Google lost share in US search to Microsoft in June, when Google's numbers apparently tends to decline because of the vacations and the summer school break. Total queries hit eight billion, up 26% year-over-year. Google went from 50.7% to 49.5% sequentially; Microsoft went from 10.3% to 13.2%, an uptick attributed to the prize-based Live Search Club Microsoft started in May that's reportedly susceptible to cheating. NetWeaver Certified on Red Hat SAP has certified its Ne... (more)

Google Kicks Off Worldwide Consumer Privacy Crusade

According to Associated Press reports, confirmed by Reuters, Google will propose at a meeting of European policymakers in Strasbourg, France today that national regulators agree on a basic set of global privacy protections. Peter Fleischer, Google's Chief Privacy Officer, will argue that the future health of the Internet, the global economy and Google's own business agenda depends on the world's success in moving beyond the current patchwork of conflicting privacy rules. As Reuters' Eric Auchard explains: "Google has recently stepped up a push for policy changes and industry self... (more)